About Jus Hoop
At Jus Hoop, we are more than just a basketball training brand - we are a global community dedicated to elevating the game at every level. Founded by NBA Master Trainer Chris Johnson, our mission is to build basketball legends by providing world-class instruction, innovative training tools, and a supportive environment for athletes, coaches, and fans alike.
Our Vision
At Jus Hoop, our vision is to transform basketball training globally by empowering coaches, trainers, and players at every level to unlock their potential and become legends on and off the court through a comprehensive educational platform.
Our Mission
At Jus Hoop, we transcend the traditional boundaries of basketball training to unite a global community passionate about the game.
Founded by NBA Master Coach Chris Johnson, our mission is to craft basketball legends by delivering world-class guidance, pioneering training tools, and fostering an inclusive environment for athletes, coaches, and fans.
We are committed to elevating the sport at every level, inspiring excellence both on and off the court.
Our Core Values
Community
We foster a supportive and inclusive environment where athletes, coaches, and fans can connect, share, and grow together as a unified basketball family.
Excellence
We are dedicated to providing the highest quality of training and instruction, ensuring that every athlete can achieve their full potential on and off the court.
Innovation
We embrace creativity and forward-thinking by continuously developing new training methods and tools that elevate the basketball experience and drive performance.
Integrity
We conduct ourselves with honesty and transparency, building trust and respect within our community as we work collaboratively to develop future basketball legends.
Chris Johnson
Chris Johnson is a seasoned basketball coach with experience at the NBA, G-League, college, and high school levels. Known for developing player skills and mindset, he has worked with stars like LeBron James, Dwyane Wade, and Jimmy Butler, as well as teams across the globe. Chris is the founder of Jus Hoop, a Los Angeles-based player development company offering elite coaching and training tools. Jus Hoop serves athletes from youth to pros and features products like the top-rated Jushoop Correction Glove and Guider, Blinders, & Shot Creator all designed to elevate performance and maximize potential
Cory Smith
Cory Smith is a respected basketball trainer with over a decade of experience, currently serving as COO and Lead Development Trainer at Jushoop. He works with players at all levels from youth to NBA creating personalized development plans to help them reach their full potential. Cory has trained top athletes like Caleb Foster, Mercy Miller, and Isaiah Johnson, and has assisted Chris Johnson with NBA stars including LeBron James, Tyrese Maxey, and Jordan Clarkson. Known for his adaptability and mentorship, Cory is also a speaker and role model dedicated to developing both players’ skills and character.
Kris Quant
JusHoop Trainer
